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About the Book

After training as an auctioneer, Dia Bondi translated the strategies she learned from the fundraising stage into a program aimed at teaching women how to ask for more in their careers and life.

Based on wildly successful keynotes and years of leadership communications research, Ask Like an Auctioneer is an actionable guide that shows you the secret to getting out of your comfort zone and into your “Zone Of Freaking Out” (ZOFO).

In this bold and radical approach, you’ll learn the ONE idea that causes us to unknowingly leave money and opportunity on the table and ideas and strategies from the world of auctioneering to ensure you can courageously ask for more.

A Communications Coach for two decades, Dia Bondi works with top CEOs, VC-backed founders, innovators, and creatives to speak powerfully and elevate their impact.

Join the thousands of women who are stepping into their ZOFO, asking for more, getting it, and reaching their goals on their terms.

What People Are Saying

“My mind was BLOWN! I loved it! I am so excited to go into this negotiation. Before I was scared. Now, I am empowered. [The negotiation] can’t come soon enough!”

Teal H.

“I’ve never been so excited to set myself up for rejection”

Frankie B.

“Where I really asked like an auctioneer was in my title… the entire experience was eye-opening and empowering.”

Lorena V.

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